Marketing manager

Key Responsibilities:

• Develop and execute marketing strategies for manhole covers (CI, DI, FRP, etc.)
• Identify and generate leads in government, municipal corporations, contractors, and infrastructure projects
• Manage tender-based marketing and coordinate with sales for bid submissions
• Build and strengthen dealer/distributor network across target regions
• Conduct market research to identify new opportunities and competitor analysis
• Work closely with production and sales teams to align product positioning and pricing strategies
• Plan and execute promotional activities, exhibitions, and industry events
• Develop technical marketing materials, brochures, and presentations
• Maintain relationships with consultants, architects, and project managers
• Monitor marketing performance metrics and ROI

Key Requirements:

• Bachelor’s degree in Marketing / Engineering / Business Administration
• Proven experience in B2B marketing of construction materials / casting products / infrastructure products
• Strong understanding of government tender processes
• Excellent communication, negotiation, and presentation skills
• Ability to handle field marketing and client interactions
• Proficiency in MS Office and CRM tools