Manager International (Sales and Marketing Distribution Dept)
Job Description:
To lead and execute international market development strategies for transmission line hardware, focusing on market penetration, brand visibility, and strategic partnerships in targeted global regions.
Responsibilities:
- Operational
- Adapt and localize marketing content for different geographical regions.
- Manage website localization and ensure international SEO effectiveness.
- Oversee digital marketing initiatives across global platforms including email campaigns, social media, and paid media.
- Evaluate performance of campaigns using key metrics (KPIs), prepare reports, and optimize efforts based on data analysis.
- Coordinate with product and technical teams to align product offerings with international customer needs.
- Identify, establish, and manage relationships with foreign distributors, agents, and marketing partners.
Internal interface
- Sales Team – Aligning sales objectives with international marketing strategy.
- Product Development & Engineering Team – Understanding product features and customer requirements.
- Finance & Commercial Teams – Budget planning, pricing strategy, and commercial documentation.
- Digital & IT Teams – For website localization, CRM integration, and technical support.
- Senior Management – Strategic alignment and performance reporting
External interface
- Distributors / Agents / Clients – Business development and support.
- Marketing Agencies (International) – Creative and campaign execution.
- Industry Forums / Trade Bodies – For market intelligence and visibility.
- Regulatory Bodies – Compliance and certifications in target markets
Education: • Bachelor’s degree in Marketing, International Business, or related disciplines.
• Master’s degree (MBA or equivalent) preferred
Experience:
- 5–6 years of marketing experience, preferably in international markets.
- Industry preference: Transmission Line Hardware / Tower / Conductor / Insulator industries
Functional Skills:
• International market research and entry strategies
• Digital marketing (SEO, PPC, social media)
• CRM and marketing automation tools
• Website localization and translation workflows
• Strategic planning and execution
• Data-driven campaign management
Behavourial skills:
• Strong communication and interpersonal skills
• Cross-cultural sensitivity and adaptability
• Analytical mindset with problem-solving skills
• Proactive and self-motivated
• Collaborative team player
• Results-oriented with attention to detail
Company Profile
A leading player in the electrical infrastructure sector, the organization specializes in power transmission and distribution solutions. With a strong presence across engineering, procurement, and construction services, it delivers high-quality structures such as transmission towers, poles, and substation equipment for utilities and industrial clients.
Apply Now
- Interested candidates are requested to apply for this job.
- Recruiters will evaluate your candidature and will get in touch with you.