PR & Marketing

Job Description:

Marketing: Prepare and execute marketing strategies in the creation of digital marketing materials including direct mail, email campaigns, and other promotional matters, along with max to max engagement building with enterprise level organization, by visit and meet sometimes virtually.

Social Media: Possess a strong understanding of the tactical uses of core social media platforms (i.e. Facebook, Twitter, Instagram, and YouTube). Ability to create and maintain social media calendars, plan and coordinate mission-driven content. Must maintain organizational voice on social channels and external communications and balance the needs of different departments and priorities.

Graphic Design: Possess solid proficiency in Adobe Creative Suite (particularly Illustrator, Photoshop and InDesign) to create in-house graphics, photo collages, website graphics, signage, program flyers and paid media advertisements as needed.

Website: Working knowledge of WordPress to update content, refresh imagery, and monitor the organization’s website.

 Publications: Manage the design and distribution of organization’s digital publications

General PR: Write and distribute organizational media releases, manage photo opportunities, host events (seminars and webinars), engage high end personalities as per organization’s need on business aspects.

Community Relations: Participate in many business events, introduce organization in both ways, identifying collaborative opportunities.