Below The Line Branding Lead
1 Nos.
91388
Full Time
4.0 Year(s) To 6.0 Year(s)
10.00 LPA TO 11.00 LPA
Marketing / Advertising / MR / PR
Steel/Metal/Iron/Non-ferrous
Job Description:
To provide result-oriented branding and marketing activities designed to meet customer needs. To achieve sustainable business growth through market intelligence, creativity, & strategic vision, & to build an ecosystem that attracts, develops, & retains outstanding people.
ROLE
To implement in-store marketing activity, increase brand visibility, handling the team, Market Intelligence, CRM handling etc to increase brand awareness and sales throughput.
RESPONSIBILITY
- Planning and executing all BTL activities - Events (influencer/dealer meets, roadshows, exhibitions, conferences, seminars), Promotions (pamphlets, handbills, brochures) and brand/service placement, Inshop branding (NLB, GSB, In-shop), Awareness drive – Wall wrap/painting, OOH etc.
- Planning and innovating new marketing initiatives on a regular interval to create a brand recall and awareness.
- Responsible for setting up of strong network of vendors / Agencies for various promotional activities planned for the respective regions.
- Travel – at least 20 days in a month in the assigned areas.
- Energetic, versatile and a creative problem-solver.
- Talented, Flexible individual with ability to multitask, to exercise initiative, and work effectively under pressure, paying strong attention to detail.
- Effective communications, presentation.
- Strategic Thinker and Planner – need to maintain Activity calendar for all states.
- Good Negotiator – need to get the best rates for execution.
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Team Handling Skills – need to motivate and lead the team of LBTs across the ROI
Company Profile
We are one of the leading primary --- producers in India, --- TMT Rebar and Structural ---. Guided by a philosophy to produce safe and sustainable ---, it is a pioneer in quality --- products, operating with cutting-edge technology in order to meet the stringent requirements of its reputed customers both in India and abroad.
Operating for over six decades and now an INR 25 billion group, we have emerged as a large, growing, competitive, and multi-product --- organization by delivering quality material through innovation, excellence, and dedication.
Apply Now
- Interested candidates are requested to apply for this job.
- Recruiters will evaluate your candidature and will get in touch with you.