Marketing Consultant

Marketing Consultant

1 Nos.
83661
Full Time
2.0 Year(s) To 4.0 Year(s)
3.60 LPA TO 4.80 LPA
Marketing / Advertising / MR / PR
IT-Software/Software Services
Job Description:

The Marketing Consultant will be responsible for developing and executing strategic marketing initiatives. The ideal candidate is a strategic thinker with a deep understanding of both product development and marketing strategies.

Key Responsibilities:
• Collaborate with cross-functional teams including engineering, design, and sales to develop and launch new products and features.
• Conduct competitive analysis to identify market opportunities and differentiate our products in the marketplace.
• Understanding Client Needs: Delve deep into your clients' narratives, comprehending their distinct requirements, and customizing solutions that seamlessly align.
• Tailored Marketing Solutions: Develop marketing strategies that harmonize with the platform, enhancing customer engagement.
• Data Proficiency: Utilize your knowledge of Excel and adeptness at reading data to extract valuable insights. This data-driven approach ensures that your strategies are informed, precise, and effective.
Qualifications:
- Bachelor’s degree in Marketing, Business, or related field.
- Strong analytical skills with the ability to gather and interpret data to make informed decisions.
- Excellent communication and presentation skills, with the ability to effectively convey complex concepts to both technical and non-technical audiences.
- Experience working cross-functionally with engineering, design, sales, and other teams to drive product success.

Company Profile

Our client is a full-stack SAAS based solution which provides tools to help businesses improve operations, increase sales and create a better customer experience. Our product offering includes Customer Facing solutions (customisable white label apps and website, order booking apps, electronic feedback forms, e-bill solution), Analytics solutions which includes ML based tools, Marketing solutions (loyalty, integrated CRM, Segmentation, automated omni-channel marketing, custom wallets, tagging, coupons, membership programs) and Operational solutions (Reservation management, Queue Management, Waitlist management).

 

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