Performance Marketing Manager for Mumbai Location
1 Nos.
68200
Full Time
3.0 Year(s) To 5.0 Year(s)
9.00 LPA TO 10.00 LPA
Marketing / Advertising / MR / PR
Wellness/Fitness/Sports
Any - Any Graduation
Job Description:
Position – Performance/Growth marketing manager
What’s the role
• Scale and own our D2C shopify website.
• Drive relevant paid and organic traffic.
• Implement a delightful UI/UX for maximum conversions.
What you’ll Handle
• Website P&L – own the channel completely.
• Performance marketing & SEO – drive strategy and ROAS
• Conversion rate optimization – constantly upgrade the website.
• Repeats and Referrals – manage effective CRM practices.
Key Responsibilities:
- Handling the entire performance and growth marketing for our company.
- Driving traffic to the website - handle and optimize performance marketing strategy & planning.
- Handling funnel optimization
- Optimizing conversion rates - CRO strategies and running A/B tests on Shopify
- Marketing automation and using channels like WhatsApp, email, SMS to increase retention/referrals.
- Familiarity with tools such as Contlo/WebEngage, loyalty apps, quick checkout
- Familiarity with driving and championing metrics like CPC, CPM, Cost per Conversion, Conversion Rate, ROI
- Own all performance marketing delivery by managing campaigns on Facebook, Google & YouTube Ads with a focus on maximizing ROI.
- Use analytical tools to monitor and run A/B tests to improve campaign structure, ads, and website performance.
- Manage PPC campaigns on marketplaces such as Amazon and Flipkart
- Work with category/account managers to plan campaigns for platform events.
Ideal Candidate Profile:
- Minimum 3 years of experience as a Growth Marketer, with proven experience in any D2C space.
- Strong analytical skills with proficiency in data analysis and interpretation.
- In-depth knowledge of digital advertising platforms, SEO, SEM, and marketing analytics tools.
- Excellent communication and leadership skills.
- Creativity and problem-solving abilities.
- Ability to work collaboratively in a cross-functional team environment.
- Results-oriented mindset with a focus on driving growth and ROI.
- Any experience running a venture or freelancing would add a brownie point.
Key Skills :
Company Profile
Dopamine is an exclusive invite only platform for --- businesses. Individual experts, product brands or --- centre owners can create their dopamine account and go direct to customers with all tools that are needed to run and manage their business.
Apply Now
- Interested candidates are requested to apply for this job.
- Recruiters will evaluate your candidature and will get in touch with you.