General Manager for West Bengal and Assam and North East

Job Description:

Location: HQ- Kolkata (West Bengal and Assam & NE)

Responsibilities: -

• Establish and appoint strong and reliable dealer/distributor network base to ensure effective market penetration and distribution
• Maintain and expand dealer base by coaching SO/ASM/ Divisional Manager/ State Head and Sales Team
• Maintaining relationships and ensure long-term engagement with the Influencers (Engineers, Contractors, Masons) through organizing MEETS/EVENTS
• Conceptualize & implement strategies as a part of business goal and market penetration of Decorative Paints (Primary & Secondary)
• Ensure optimum utilization of CRM IT platform to effectively manage and enhance customer engagement and Interactions
• Monitor performance of the sales team to ensure growth in business volume; Ensure high performance through proper guidance, motivation and training
• Coordination with Logistics & Accounts department for smooth material movement and payments
• Resolve problems, completes audits, identify trends, determine sales system improvements and implement the necessary changes
• Meet regional sales objectives by targeting and forecasting Sales, preparing an annual budget, scheduling expenditures, analyzing variances, and initiating corrective actions

Skills: -

Proficient in techno-commercial segment, Product & Sales Knowledge, Analytical Skill, Effective Business Communication, Negotiation, Conflict Management & Resolution, Improvement Orientation, Interpersonal Skills, Coaching and Mentoring skills, Skilled in Sales Tracking Software