Job Description:

Senior Sales Executive – Diesel Generator Sales

Company: Unitrade International
Location: Kolkata
Employment Type: Full-Time
Experience: 5–10 Years

Job Overview

We are looking for an experienced Senior Sales Executive to drive Diesel Generator (DG) sales in Kolkata and key markets. The candidate will be responsible for new business development, key account management, consultant and contractor relationships, sales pipeline management and order closure.

Key Responsibilities

• Generate new business for Diesel Generator / DG Set sales across industrial, infrastructure, real estate, healthcare, hospitality and commercial sectors.
• Develop and maintain relationships with consultants, electrical contractors, builders, EPC contractors, project managers and institutional buyers.
• Manage the complete sales cycle from lead generation and enquiry qualification to proposal, negotiation, order closure and handover.
• Coordinate with the technical team for load assessment, DG sizing, specifications and solution finalization.
• Maintain and manage the sales pipeline, forecasts and regular follow-ups.
• Develop key accounts and generate repeat and referral business.
• Monitor competitor pricing, market trends, upcoming projects and customer requirements.
• Coordinate with internal teams for commercial follow-up, documentation, advance payments and collection milestones.
• Support junior sales executives in customer meetings, lead generation and sales closure.
• Achieve monthly and annual sales targets.

Candidate Requirements

• Graduate / Diploma holder; Engineering qualification preferred.
• 5–10 years of experience in B2B field sales, preferably in DG, electrical equipment, industrial machinery or capital equipment.
• Strong experience in business development, client acquisition and high-value sales.
• Good negotiation, presentation and relationship-management skills.
• Experience managing long sales cycles and project-based sales.
• Knowledge of CRM, MS Excel, quotations and sales forecasting.
• Willingness to travel for customer meetings and project visits.
• Valid driving licence; two-wheeler/personal mobility preferred.

Preferred Industry Experience

Candidates with experience in the following industries will be preferred:

Diesel Generators | DG Sets | Electrical Equipment | Power Solutions | Industrial Machinery | Capital Equipment | Construction Equipment | HVAC | Compressors | Pumps | Elevators

Experience handling consultants, EPC contractors, industries, hospitals, hotels, developers, infrastructure companies, government or institutional clients will be an advantage.

Compensation & Benefits

• Performance-based incentives.
• Travel and mobile allowance as per company policy.
• Career growth opportunities within an established industrial sales organization.