Job Description:

Job Description – Graphic Designer

Position: Graphic Designer

Location: Kolkata

Experience: 2–5 Years

Employment Type: Full-Time

Role Overview

We are looking for a creative and detail-oriented Graphic Designer to develop engaging visual content for digital and print media. The ideal candidate should have strong design skills, a good understanding of branding principles, and the ability to transform concepts into visually appealing designs that align with business objectives.

Key Responsibilities

Design & Creative Development

• Create visually compelling designs for social media, websites, marketing campaigns, advertisements, brochures, presentations, and other branding materials.
• Develop creative concepts, graphics, layouts, and illustrations based on project requirements.
• Ensure consistency of brand identity across all communication channels.
• Design promotional materials for both digital and print platforms.

Content & Marketing Support

• Collaborate with marketing, sales, and content teams to create campaign creatives.
• Design social media posts, banners, emailers, infographics, and other marketing collateral.
• Support product launches, events, and corporate communications through creative design solutions.

Visual Branding

• Maintain and enhance company branding guidelines.
• Create logos, icons, packaging designs, and other brand assets as required.
• Ensure all designs meet quality standards and project deadlines.

Video & Motion Graphics (Preferred)

• Create basic motion graphics, animations, and video editing for digital campaigns.
• Develop engaging visual content for social media and promotional activities.

Required Skills

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Knowledge of CorelDRAW, Canva, Figma, or similar design tools.
• Strong understanding of typography, color theory, layout design, and visual hierarchy.
• Ability to create designs for both digital and print media.
• Excellent creativity, communication, and time-management skills.
• Ability to handle multiple projects and meet deadlines.

Preferred Qualifications

• Bachelor's degree or Diploma in Graphic Design, Visual Communication, Fine Arts, or a related field.
• Experience in branding, advertising, digital marketing, or creative agencies will be preferred.
• Knowledge of video editing tools such as Adobe Premiere Pro or After Effects is an added advantage.

Key Competencies

• Creative Thinking
• Attention to Detail
• Branding & Visual Communication
• Time Management
• Team Collaboration
• Problem-Solving Skills