Digital Marketing & Brand Executive

Job Description:

Job Title: Digital Marketing & Brand Executive
Job Summary:

We are looking for a dynamic and creative Digital Marketing & Brand Executive who will be responsible for managing online platforms, executing advertising campaigns, creating content, and driving brand awareness and lead generation across digital and offline channels.

Key Responsibilities:
1. Social Media & Online Platform Management

• Handle official and personal social media accounts.
• Manage platforms such as Instagram, Facebook, YouTube, LinkedIn, WhatsApp, Google, etc.
• Plan, schedule, and post regular content.
• Engage with followers, respond to queries, and build online community.

2. Advertising & Promotions

Plan and execute advertisements on:

• TV
• Online & Social Media platforms
• Google Ads
• Banners & Billboards
• Newspapers and offline media
• Ensure maximum brand visibility and reach.

3. Content Creation & Shoots

Coordinate and manage:

• Podcast shoots
• Reels and video content
• Site/location shoots
• Templates and creative designs

• Work with designers, editors, and vendors for high-quality content.

4. Campaigns & Brand Growth

• Run digital marketing campaigns for brand awareness.
• Drive website traffic through SEO/SEM and social media.
• Optimize campaigns for better performance.
• Generate and nurture leads.
• Track performance metrics and prepare reports.

Required Skills:

• Strong knowledge of social media platforms.
• Basic understanding of digital ads (Meta & Google).
• Good communication and coordination skills.
• Creative mindset with marketing sense.
• Ability to handle multiple projects.